We can all relate, there’s something special about valet parking, it makes the most humble people feel like a celebrity! Or just special. It’s one of those small luxuries in life to have someone else open your door and welcome you, park your car, as you step out and to have your door opened for you. There’s nothing like walking away and not having to worry about parking. A strong team, with good a visible professional appearance, an organised driveway with smooth processes, leaves you with not having to worry about parking.
89% of consumers are more likely to make another purchase after a positive customer service experience. (Salesforce Research STATE of the CONNECTED CUSTOMER, Salesforce 2022)
At most of our sites, with paid valet parking, customers are willing to pay for the service. This is a crucial question our clients ask us, the thing is people are willing to pay for premium services and convenience. Importantly, valet parking users highly value their time, so they are willing to pay for services that save them time.
Our team of more than 200 valet professionals, say the best part of their job is the smiles they bring to people’s faces by providing seamless service. We’re all more time poor than ever playing catch up on the last two years, so great valet service not only brings instant happiness, but also connects that customer to your brand or business.
Consumers are 2.6x as likely to purchase more from a company after a 5-star experience compared to a 1- or 2-star experience. (Global Study: ROI of Customer Experience, Qualtrics XM Institute, 2022)
We developed our First Class Valet academy to train our professionals to the highest standards with our programs that offer training for all touchpoints of parking a car and customer delivery. We have to live by our name, and it underpins everything we do. For existing operations, we also create bespoke training that takes into consideration your company’s brand, service proposition and site specific details that are required for the training.
Our ethos is “to go above and beyond”. This means always being prepared to provide an experience that sets the highest standards. When it comes to training, again… we go Above and Beyond. We don’t hire P platers or those that cannot drive manual vehicles. Although we recruit people from all backgrounds and parts of the world, we ensure that no one steps foot on a driveway to start working for our clients, unless they are trained to the highest standards and it shows in the low rates of incidents and the highest level of compliments.
After many years of valet parking, we know what we’re looking for when we recruit, and even in this short labour market we don’t compromise, we have become far more resourceful. Our most read blog outlines what “makes a great valet attendant”, have a read and I think you’ll agree all those boxes need to be ticked to create a high performing team.
Many clients don’t know where to start with us as we have a breadth of services from the stand-alone technology to labourhire to full contracted valet. (We hate to say it, but we’re literally a one-stop-shop.) What we can say is we work best when we partner with you on the solution not just a money grab or quick fixes. With 2023 upon us, it’s now a great time to plan ahead with your strategy.
Our experts in parking, work with you on doing a full operational review and understand your business objectives. From there, we can give you advice on what solutions would work best from you, taking on considerations of budgets, revenue goals and how operations work in your space or venue. We step in to the shoes of your customers, to create the customer journey of service experience that elevates your business.
So if you would like First Class Valet to work with you or review your strategy, give us a call today 1300 182 538 (1300 1VALET)
